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The Decoder:AI News· Maximilian Schreiner·· 1 天前精选AI 评分77

OpenAI 季度营收达 100 亿美元,企业销售发力但仍落后 Anthropic

Enterprise sales push OpenAI's quarterly revenue to $10 billion, though it still trails Anthropic

文章要点
  • 1OpenAI Q3 营收环比增长约 50% 至 100 亿美元,远高于上季 17% 至 18% 的增速。
  • 2Anthropic Q3 营收增长 47% 至 170 亿美元,含股权激励的经营亏损仅 5.67 亿美元。
  • 3OpenAI 调整后经营亏损从 101 亿美元升至 109 亿美元,未计入 26 亿美元股权激励费用。
  • 4ChatGPT 周活达 12 亿、付费订阅 1 亿,广告产品 8 月年化收入运行率达 10 亿美元。
决策要点

OpenAI 靠降价和企业销售把增长重新拉回快车道,但 Anthropic 以远小于其的亏损做出更高营收,效率差距根源在商业模式。

  • 影响:两家在企业市场互相争夺客户并压低价格,采购方存在议价窗口;Anthropic 计划下周 IPO、OpenAI 拟明年上市并以 1.25 万亿美元估值筹资,供应商资本状况将进入变动期;OpenAI 亏损仍在扩大,其定价与投入的可持续性会影响对单一供应商的依赖策略。
  • 参考:可考虑把两家 API 报价放进同一张对比清单重新议价,在降价窗口锁定合同条款;值得对比 Codex 与 Claude Code 在自家编码场景的用量和成本;供应商合同可加入 IPO 前后的服务与价格连续性条款。
  • 依据:营收数字来自华尔街日报与 The Information 报道;两家亏损口径不同,OpenAI 未计股权激励而 Anthropic 已含;ChatGPT 用户与广告收入等运营数据未见独立验证。
正文 · 原文

OpenAI posts a massive Q3 revenue jump, driven by new AI models and enterprise customers. But operating losses keep growing, while rival Anthropic operates far more efficiently ahead of its IPO.

According to reports from the Wall Street Journal and The Information, OpenAI grew its revenue by about 50 percent quarter over quarter in Q3 to $10 billion. In Q2, revenue had grown by just 17 to 18 percent. A year earlier, the company brought in $3.9 billion.

Despite tripling revenue within a year, adjusted operating losses rose slightly in Q3 from $10.1 billion to $10.9 billion. That figure doesn't include stock-based compensation, which climbed to $2.6 billion. The adjusted operating margin did improve, going from negative 150 percent in Q2 to negative 109 percent. A year earlier it was negative 97 percent.

That puts OpenAI behind industry leader Anthropic, which plans its IPO next week. The Claude developer already overtook OpenAI on revenue in Q2 and even posted a small operating profit at the time. In Q3, Anthropic grew revenue 47 percent to $17 billion, while its operating loss including stock compensation came to just $567 million.

OpenAI cuts prices and chases enterprise customers with new revenue streams

The efficiency gap comes down to business models. Anthropic focuses heavily on enterprise customers and successful tools like Claude Code and the Claude Cowork agent. OpenAI, by contrast, funds broad research into robotics and runs an expensive consumer business.

To catch up in the enterprise market, OpenAI reshuffled its priorities earlier this year. The company discontinued projects like a video app, put more resources into its coding tool Codex, and hired Dali Rajic as its new head of sales. At the same time, OpenAI cut prices on new models.

Third-party data showed companies seeking cheaper alternatives to Claude, which boosted API sales. OpenAI president Greg Brockman called it an incredible revenue turning point and pointed to major customers like JPMorgan Chase. The enterprise business doubled in Q3 and now accounts for the bulk of revenue, Brockman said.

The consumer side is growing too. ChatGPT now has 1.2 billion weekly active users, with 100 million paying subscribers after 22 million new sign-ups. On top of that, the new ChatGPT ad product hit an annualized revenue run rate of $1 billion in August.

Both competitors are feeling the recent tech sell-off in the financial markets. OpenAI is targeting an IPO next year and is currently raising fresh capital at a $1.25 trillion valuation, but has so far raised less than half of the planned $30 billion. Anthropic also had to cut its IPO valuation target significantly.

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